By Jessica Duncan

While marketers across the retail and credit card landscape are busy making their final push to drive spend in the last quarter of this unprecedented year, it’s been the noteworthy news on the banking front that captured our recent attention.

2020 has been a tumultuous year for all, and the financial services industry saw its share of impact. Their pivotal changes included redirecting attention to existing customers, both consumer and small businesses, and extensive operational adjustments to evolve their service model in a new socially distant environment.

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