Financial Wellness: What Matters to the Consumer
By Jessica Duncan This month Competiscan checked in with consumers to gauge the confidence they had with their current finances and to hear what was most important to them in achieving greater financial health. Hundreds […]
Read MoreLessons Learned from Lenders Turned Issuers
By Jack Dobbin, Direct of Research & Insights Over the past decade, a surge of upstart non-banks have incorporated new techniques and technologies to personal loan underwriting, marketing, and operating models. This has allowed them […]
Read MoreRethinking Seasonal Trends in Direct Mail
By Meg Cipperly, Senior Director of Insights at Competiscan Source: Competiscan – Media Channel: Direct Mail | Sector: Banking, Credit Cards, Energy, Insurance, Investments/Annuities, Mortgage & Loan, Telecom, Travel & Leisure | Audience: […]
Read MoreCompetiscan Commentary: Diversity & Inclusion
By: Jessica Duncan Competiscan has observed companies across industries respond to the call for equality and social justice by speaking out and announcing initiatives taken to boost diversity and inclusion within their brand. Last summer’s […]
Read MoreIt’s a Prime Time for Marketing
By Jessica Duncan Although only eight months (eight long months) have passed since Amazon held their delayed Prime Day in 2020, the time is here yet again. Amazon Prime Day has evolved into a shopping […]
Read MoreTrends in Buy Now, Pay Later
By Competiscan Insights Team In the past year consumers have flocked to Buy Now, Pay Later financing, a type of payment plan offered during checkout that allows consumers to break their payments up into smaller installments, available through […]
Read MoreThe Blockchain Effect: 4 Trends to Watch
By Meg Cipperly and Mark Hanrahan In 2021 blockchain technology has dominated headlines as newsworthy events like the rise and fall of cryptocurrency values captured our attention. The impact on blockchain across financial services and […]
Read MoreHow NOW and LATER Have Become More Than Marketing Buzz Words
By Jessica Duncan We first wrote about Buy Now Pay Later (BNPL) financing companies catapulting into the limelight in the fall of 2020. Six months later there is no sign of their presence in the […]
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