Articles

With Open ARMs

By Lindsay Clark, Director of Insights The mortgage industry looks a little different today than it did one year ago. According to recent articles from CNBC, the latest inflation rate is 9.1%, and mortgage interest […]

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How Travel Marketing is Evolving with the 2022 Summer Season

How Travel Marketing is Evolving with the 2022 Summer Season By Jessica Duncan, Director of Research & Insights The summer travel season has commenced, and many Americans are planning getaways that have been on hold […]

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How Tech Innovation is Transforming Marketing in Financial Services

[Free PDF Download]: Fintech Nexus 2022 Takeaways By: Jack Dobbin The Javits Center in New York City was abuzz last week with the return of one of the largest fintech events put on by Lendit Fintech, […]

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Celebrate Your Tech Innovations: Insights from Fintech Nexus

By: Jack Dobbin For its tenth anniversary LendIt has been rebranded as Fintech Nexus, a change that signifies the evolution of the fintech landscape from providing solutions for single-channel problems to an interconnected web of […]

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How Smart Savings Tools can Help Banks Differentiate Themselves in a Competitive Banking Landscape

By Meg Cipperly, Senior Director of Insights With interest rates on the rise, competition is heating up in the online savings space. Consumers have more options than ever when it comes to where to keep […]

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Introducing…SoFi Bank

By: Jessica Duncan Popular fintech SoFi gained a big boost when they received regulatory approval in January 2022 to become a national bank. SoFi was founded in 2011 with a core focus on loans but […]

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Tax Time Trends

By Jessica Duncan It’s tax season. A time when tax preparation companies ramp up marketing efforts to ensure they keep the busy season true to its name. This is also a time when promotional offers […]

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Gamification: Marketing to Win

By Jessica Duncan In today’s society gamification is all around us, from earning stars as we buy coffee to capturing badges and climbing the leaderboard while working out from home. Gaming techniques to create interest […]

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