By Sarah Schwerdt

We are pleased to share an exciting update within the financial services sector.

Sallie Mae recently expanded its service offerings to now include a suite of credit cards, in addition to its student/personal loans, that are designed for students and young professionals. The Evolve credit card looks to support those who are still in school by providing a card option that yields good earning potential via cash back rewards, and seamless mobile management processes.

In June 2019, Chase launched its Chase Freedom Student card that also seeks to positively impact a student’s relationship with credit and how its managed. At present, students are only able to apply for the card in branch locations, an effort by Chase to encourage discussions around credit between parents and students.

All content within the report is extracted from actual direct marketing brand communications observed within the marketplace.

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